Why it happens and what you can do to prevent it 🦈⬇️ Shark attacks are extremely rare, less than ten people die each year from shark bites, but it’s still important to understand why it happens and what you can do to prevent it. Most shark attacks are a case of mistaken identity. While humans are not their prey, we can sometimes look or act like their prey. We can also be mistaken as prey if we run into them while they’re hunting their natural prey. If you’re doing something like splashing on t