When influence outpaces expertise However, the rise of health content on social media has also fuelled the parallel problem ...

The industry is now entering the next era by embedding AI directly into the software field teams’ use every day. The step ...

Organisations that allow AI to operate responsibly at scale can achieve speed and quality gains while remaining compliant.

At Avalere Health, we have identified six crucial elements of a successful launch, driven by insight, integrated working, ...

Health equity is an ambitious goal, but the drive to deliver life-changing innovation to all eligible patients is ...

Building a trusted data foundation The starting line for any successful AI journey is data readiness and quality. Before ...

The 2025 edition of PMLiVE’s T40 list of creative agencies working on advertising, branding, creative and design projects in ...

Nektar Therapeutics has announced top-line results from its trial of rezpegaldesleukin to treat severe to very severe ...

Creative agency Havas Life London has launched an impactful new campaign, ‘The World’s Rarest Disease’, highlighting the ...

Clicks and engagement only tell part of the story. In this webinar, pharma leaders discuss how to move beyond traditional ...

AstraZeneca and Daiichi Sankyo’s Enhertu, in combination with pertuzumab, has been approved by the US FDA to treat adult ...

Medicus Pharma has announced the completion of patient enrollment for its phase 2 SKNJCT-003 trial, evaluating the safety and ...