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As you may have already guessed, the company said the new design keeps the iconic barrel but aims for a modern, simplified ...
Cracker Barrel said its new logo is aimed at creating "an enhanced brand look." Some customers aren't happy. What do you ...
Following the logo reveal and backlash, Cracker Barrel stock dropped 7.2% on August 21, 2025. This amounted to a $94 million ...
Erik Russell, a former Cracker Barrel employee who now works as a brand designer, said the company committed "one of the ...
As roadside restaurant chain strips away distinctive decor, backlash emerges against a future that’s trending toward drab, ...
A Cracker Barrel store's picture is going viral on X. The image was shared by the user (@bankertobuilder), who claimed that ...
Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...
After Cracker Barrel announced it would be updating its restaurant and logo, the chain saw an almost $10 drop in stock in one ...
Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across ...
Americans are comparing Cracker Barrel's controversial revamp to Dylan Mulvaney's disastrous Bud Light campaign.
Cracker Barrel’s recent logo redesign has sparked a heated debate, with many critics quick to call it just another example of “woke” branding. The company removed its iconic barrel and chair-sitting ...
Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...