Google's Danny Sullivan addressed questions from SEOs about how to talk with clients amid changes related to AI and search.

A dismissed feature request sat ignored for six months. One engineer's quick test revealed it was worth $100M. Here's why ...

As search shifts from keywords to prompts, learn how SEOs can use data proxies to understand AI search behavior and track ...

A closer look at how Microsoft Copilot uses conversational search to capture intent, reduce wasted spend, and improve ROAS.

Microsoft is testing the ability to upload an image directly within the Bing search bar. You click on a plus sign and Bing ...

Jellyfish will increase Currys’ visibility in both conventional search engines and newer AI-led search environments.

Internet traffic is up, and so are bots — they make up 56.5% of that traffic. But not everyone wants all the bots to see what ...

Industry experts offer their opinions on what we should be focusing on to guide us through this next phase of SEO development ...

Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...

It feels premature to talk about the “good old days” of search engine optimization. But as anyone who has performed a search ...

One way to sort information on the web is to do an advanced search. As an example, if you are looking for information on raising honeybees, you can instruct the search engine to search only university ...