AI models don’t consider advertising budgets or legacy relationships. They care about credibility signals and narrative ...

Learn how artificial intelligence, cloud services, digital ads, and consumer ecosystems are powering the rapid growth of the Magnificent Seven.

Explore how Hilton adapts to agentic AI, enhancing brand loyalty through strategic influencer partnerships and digital marketing.

Nov 19 (Reuters) - Adobe (ADBE.O), opens new tab will acquire software platform Semrush (SEMR.N), opens new tab for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to ...

(Reuters) -Adobe will acquire software platform Semrush for $1.9 billion, the companies said on Wednesday, as the Photoshop maker looks to strengthen its marketing tools and attract brands with ...

The world of marketing measurement is buzzing about AI. But when it comes to complex techniques like media mix modeling (MMM), the field is awash with false promises about the benefits that these new ...

That number gets even higher for the marketing industry. By one measure, 61 percent of creative and marketing professionals use AI for their work, including analytics, content creation, strategy, and ...

Throughout the past few years, I’ve observed that many people in the marketing world have moved past their initial worries about AI. A common theme I’m hearing these days? It isn’t that AI will take ...

Custom market research has always been notoriously slow and costly to conduct, often requiring many months and significant investments. As a result, marketers have made many strategic decisions ...

EXCLUSIVE: Artificial intelligence giant Palantir and global marketing and communications firm Stagwell Inc. announced a new partnership on an AI-powered marketing platform for clients. The new AI ...

What if creating professional, branded marketing content for your business was as simple as clicking a button? With the unveiling of Pomelli, Google DeepMind’s latest innovation, that vision is closer ...

HIPAA-aligned safeguards and expanded capabilities bring Levitate's relationship-first marketing platform to dental and chiropractic practices. RALEIGH, N.C., Nov. 3, 2025 /PRNewswire/ -- Levitate, ...