Roughly 60% of Hasbro’s revenue already comes from people ages 13 and over, The Wall Street Journal reports, a demographic that’s become central to the toy giant’s turnaround plan.

Each baby doll comes with accessories for a delightful tea party. Kids can make the kettle bubble when they fill it with ...

Lego is the unmatched leader in the construction category, but two new bricks brands are aiming for a piece of its market ...

Teens can be famously hard to please, especially when it comes to holiday gifts. Candy and stuffed rabbits from the grocery ...

Bipasha Basu shares heartwarming moments with daughter Devi on social media. Recently, she posted a video of Devi playing ...

Leading fast-food chain Jollibee has introduced a new set of collectible toys featuring popular Sanrio characters as part of ...

Researchers added that this is even more prominent in cartoons for the younger subset of watchers. Cornwell and Setten found ...

We received a sneak peek at some of the year’s hottest new toys, games, and collectibles at Toy Fair New York.

To celebrate the third-annual Squishmallows Day on Friday, March 7, Jazwares Cares, the philanthropic arm of global toy ...

Chinese lifestyle retailer MINISO is to open its first ever Scottish store in Edinburgh later this month. MINISO will be located on Princes Street and the retailer says it will offer its ‘signature ...

After years of Scottish fans calling for its arrival, lifestyle retailer MINISO is finally bringing its iconic range of affordable and trendy products to Scotland - opening its first-ever store in ...

Chinese lifestyle retailer MINISO is to open its first ever Scottish store in Edinburgh later this month. MINISO will be ...