What started as homemade ube cakes shared among family and friends has grown into a thriving homegrown business.

Though shaped by Chinese, Spanish, and American influences, the food of the Philippines is a cuisine all its own.

How a Homegrown "Frozen Promise" is Redefining Premium Filipino Desserts  (Manila, 2026) — For decades, the Philippine freezer aisle has been a ...

Once a staple in Filipino home kitchens, ube is now stocked at Costco, Trader Joe’s and more — a sign of its expanding ...

From a backyard staple to a fast-rising export ingredient, Philippine ube (purple yam) generated $3.06 million in overseas sales in 2025 as global food ...

Celebrate spring with Starbucks’ new Ube Vanilla drinks, featuring subtle nutty flavours and a pop of vibrant purple.

Butterboy Baking is debuting NYC’s first flavor-led Filipino cake decorating workshop in Queens to celebrate vibrant profiles of ube and pandan.

As long as she has someone to share it with her, a banana split will be “my first choice on a menu,” says North Carolina ...

Long a staple of Filipino cuisine, the purple yam is all over global menus, and farmers are struggling to keep up.

I HATE to tell you I told you so. But well, I told you so. Three years ago, I wrote a column extolling the virtues of ube, that sweet-tasting, purple-colored yam ubiquitous in Philippine shakes, cakes ...

Dive into cuisines and culinary traditions across Houston's Asian and Asian American communities! In our Foodie Fridays, Asia Society Texas' team shares favorite foods, traditions from diverse ...