From red carpet call time to cross-country flights and morning TV, Zanna Roberts Rassi breaks down the high-performance beauty routine designed to last 24 hours without breaking down.

In 2026, beauty experts expect to see dark romantic makeup looks explode in popularity. Robbie’s on the Wuthering Heights press tour fit right in with the growing trend. “From undone, textured hair to ...

Team USA athletes are sharing their favorite beauty products for the 2026 Winter Olympics. Snowboarder Bea Kim uses Tarte Maracuja Juicy Lip Balm Gloss for a pop of color. Two-time Olympic gold ...

In fact, the company's products aren't just cheaper than high-end makeup alternatives; they are even a little cheaper than most mass-market makeup products. It shouldn't be too surprising to find that ...

It’s hard to count how many Korean beauty products have become mainstream in the West in the past few years. K-beauty makeup trends? Less so—but not for long. Their measured approach to cosmetics—from ...

As 2026 unfolds, beauty insiders are spotting a clear nostalgia wave in makeup and style that mirrors 2016 aesthetics. Social media platforms are abuzz with throwbacks to the era, and hashtags like ...

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to ...

2026 is shaping up to be a bigger and bolder year when it comes to beauty. The return of big ’80s curls arrived just as Netflix’s Stranger Things came to a close, which premiered 10 years ago, with a ...

Men’s makeup is emerging as one of beauty’s most lucrative growth areas, fueled by Gen Z men, social media and shifting attitudes toward masculinity. Global men's grooming sales are expected to climb ...

Ulta Beauty is bringing its "Ulta Beauty World" convention to Orlando, Florida, in April 2026. Tickets are scheduled to go on sale in January 2026, with pricing yet to be announced. The holiday season ...

New Year’s Eve is around the corner, and as you know, getting dolled up is half the fun. Whether you’re planning to toast to 2026 from your couch or have plans for a lively night out, we spoke with ...

Ever wished you could sneak your beauty routine into class? Discover the art of edible makeup and learn how to pull off the ultimate label-switching trick! Share these creative hacks with friends and ...