The current Apple logo was introduced in 1998 before being discontinued in 2000 and reestablished in 2014 - but many people are only just learning about its origin. Comments. News.

YOU’VE seen the Apple logo thousands of times in your life – but do you know what it means? The iconic once-bitten fruit adorns every iPhone, iPad and Mac. Apple logo meaning theories There a… ...

Like other high-tech companies, Apple sometimes changes its logo to better express its brand and its current corporate personality. However, few of the logos from its silicon-era peers has ...

Hovering over the Apple logo and moving the mouse allows the current artwork to be erased and replaced with a new logo design. Apple created a total of six logos for the May 7 "Let Loose" event ...

Latest renders suggest Apple will shift its iconic logo and rework MagSafe to accommodate a refreshed design for the iPhone ...

For 20 years Apple was uninterested in the power of style and design as a branding platform. The early ads are comical, but the slow evolution from geek to chic is fascinating.