The sun-drenched coastline of Spain provided the perfect backdrop for what BMW is calling "the beginning of a new era", the unveiling  and first d ...

The brand’s biggest ever technology gamble is wrapped in the body of an electric family SUV with long legs and a nice face ...

With up to 98 per cent of all real-world braking carried out in the real world it is hard not to be flattered as a driver by ...

This fully electric SUV is the first car to ride on BMW's all-new EV architecture, which combines impressive performance with tons of tech.

Oh, the iDrive knob. BMW‘s dial was an innovative attempt at improving ease of control for all the new conveniences cars began to offer about 25 years ago. But it’s been steeped in so much discourse ...

The BMW Group presents the driving and user experience of the future at the Consumer Electronics Show (CES) 2025 in Las Vegas. BMW is providing the first opportunity to experience the ...

At CES last week, BMW unveiled a major revamp to its iDrive infotainment system, built on the new “BMW Operating System X.” The revamp brings a new “BMW Panoramic Vision” design with infotainment that ...

Amee has been tied to the national automotive industry for over twenty years. Starting out as a photographer shooting for automakers, agencies, and various global magazines; with writing & digital ...

BMW is rethinking its car infotainment experience with a bunch of new technologies working in tandem. Starting late 2025, it'll begin outfitting all of its vehicles with what it's calling the ...

The BMW Panoramic iDrive, unveiled at CES 2025, represents a groundbreaking leap in automotive technology. This innovative system combines innovative hardware and software to deliver a seamless, ...

BMW introduced the next generation of its iDrive user interface with a super-sized mockup of the instrument panel of its upcoming Neue Klasse EV in an event at the CES show in Las Vegas. The new ...

BMW has apparently seen your complaints about an influx of screens and tech in cars and decided that you can go to hell. The automaker's latest iDrive system – debuting 24 years after the original – ...