Amazon’s Fire TV redesign is extra friendly for ads; Anthropic benefits from its newfound spine; and the children yearn for the malls.

Starting next quarter, US media buyers will be able to tap Amazon Audiences for Netflix campaign targeting through the Amazon DSP.

Deeper integrations with the companies’ demand-side platforms and a new Conversion API tool land ahead of the key upfronts season.

Advertisers are now able to tap into new targeting capabilities, better manage how often ads appear across streamers, and ...

“Through this integration with Amazon DSP, advertisers and agencies who work with Smartly can now extend their proven social ...

Some of these features are more obvious than others, but they’re all handy.

SHOPPING: Amazon Spring Deal Days is back with seven days of saving and in an early offer, Amazon Music Unlimited has a deal ...

The streaming market is changing quickly. In 2026, while giants like Netflix and Amazon Prime still hold the largest ...

Amazon appears to have kicked off early discounts ahead of Spring Deal Days with major price cuts on its own tech brands ...

Central Arizona Project warns residents of severe economic impact, estimating $2.7 trillion in economic losses.

Canal+'s announcement that it's pulling the plug on MultiChoice's Showmax has upset Africa's creatives and content producers.

Quick TV is set to lead ShareChat’s next phase of growth but content quality and customer retention remain topmost concerns ...