AI is increasing the volume and pace of content creation in advertising, making strategic clarity—not efficiency—the key to ...

Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...

At Cannes Lions, leaders from PepsiCo, Bose, Tinder, Catalyst and VaynerMedia discussed how AI and social-first strategies ...

The winners of Ad Age’s 2025 Young Creatives joined Ad Age and Zappi in Cannes to reveal how AI insights fueled their “Drink From the Source” scannable-can concept.

Red Lobster and Ram are among brands using CEOs in new campaigns.

Red Lobster and Ram are among brands using CEOs in new campaigns.

Rokt’s Sophie Donoghue shares how AI and real-time targeting at the transaction moment help brands drive growth and ...

A pair of absurdist spots feature people who are inordinately drawn to mechanical bulls and haunted houses.

Waterboy's Tulum, Mexico trip is a case study in the risks of ceding control to unfiltered, creator-driven content.

See McDonald’s mini Happy Meal toys, Wonderful Pistachios’ Lilliputians spot and an impressive spec ad made with Veo 3.

To keep the generation’s trust, brands should provide physical experiences and more control over what they consume ...

Pandemic viewing habits and streaming have awakened interest in non-major sports providing affordable intimacy and creative ...