As the Seattle Seahawks defeated the New England Patriots, PEOPLE broke down all the star-studded, hilarious, touching and silly commercials and trailers. Get the full recap of all the ads and behind ...

Andy Samberg looks nearly unrecognizable as Neil Diamond during a parody of “Sweet Caroline.” And while the ad looks like ...

The celebrities were everywhere. So was AI. From Hellmann’s mayonnaise to Kendall Jenner, the best and worst of the 2026 Super Bowl TV ads.

Google and Pepsi were among the best ads of the Big Game, while Coinbase and ai.com got failing grades, according to one ...

I rate the 60th edition of the NFL's Big Game based on private jet activity, the favorite jet types of attendees, VIP parties ...

The top five most popular Super Bowl commercials are rewarding advertisers with buzz, but some may not have done enough to ...

Super Bowl 60 commercials schedule: Updated list of ads by quarter in 2026 originally appeared on The Sporting News. Add The Sporting News as a Preferred Source by clicking here.

The Super Bowl might be the biggest entertainment event of the year, and the game itself is increasingly just a part of the ...

For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, and do it in a way that makes ...

Super Bowl LX featured 10 ads for different AI products, and some observers believe it could be a sign that the AI financial bubble will soon burst. Advertisements for the Super Bowl — the ...

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...

Andy Samberg transformed into a Neil Diamond impersonator named Meal Diamond for a Super Bowl ad promoting Hellmann's Real Mayonnaise: 'Sweet sandwich time.' ...