Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...
Drawing on billions of global web and app signals, Similarweb outlines how Gen AI platforms are reshaping customer journeys and creating new imperatives for brand visibility. Gen AI outbound referral ...
AI is changing the way we search — and transforming the practice of search engine optimization. Brands want to ensure they're visible in AI searches and that they're accurately represented. Experts ...
Microsoft unveiled its awkwardly named Copilot in Azure back in 2024. That was followed by the Azure Model Context Protocol Server, called from the GitHub Copilot agent in Visual Studio Code. Now, ...
Last month, I asked ChatGPT, Perplexity, and Gemini the same question about three of my clients: “Who is [Brand Name] and what do they do?” Two out of three got it wrong. Wrong services. Outdated ...
An antitrust case puts AI Overviews, opt-outs, and zero-click visibility under scrutiny amid growing debate over content use and attribution. Here are four ways to evolve your SEO strategy and boost ...
North Korea has been accused of using banned Nvidia GPUs to enhance its illicit activities targeting digital assets. According to recent analysis, researchers have revealed that the country has ...
Recent developments in machine learning techniques have been supported by the continuous increase in availability of high-performance computational resources and data. While large volumes of data are ...