Cross-channel alignment between SEO and social ensures a consistent narrative across different discovery touchpoints.

As Emily in Paris returns — this time to Rome — we break down how brands can nail product placement in film and television ...

Medtronic initially secured FDA clearance for the MiniMed 780G pump for people with Type 1 diabetes in early 2023. This past ...

Learn how to boost online sales, maximize PR-driven SEO and connect your marketing channels for lasting brand success.

Destiny 2: Renegades brings back the more traditional, linear story campaign after the experiment with the Edge of Fate didn’t go over quite so well. That doesn’t mean there aren’t a few curveballs ...

RC Cola wants to make a comeback after years out of the spotlight. Parent company Keurig Dr Pepper is hoping nostalgia and renewed interest in cola flavors can breathe new life into the 120-year-old ...

During a segment on HBO’s “Real Time with Bill Maher” in August, activist Christopher Rufo astonished the studio audience when he said the Watergate scandal that toppled President Richard Nixon “was a ...