Data governance defines the purpose, vision and goals underpinning a company’s data practices and builds trust in the quality and integrity of data to advance strategic objectives.

That alignment is the foundation of a modern framework known as Goal-Based Data Organization (GDBO)—and it’s what separates high-impact AI initiatives from costly experiments.

The world is changing — faster than our governance frameworks often allow. Geopolitical volatility, economic fragmentation, climate disruption and societal inequities are converging in ways that ...

Companies that succeed in this new age won’t just collect data; they’ll also design and build it as an interconnected intelligence layer, enabling both human insight and autonomous systems to ...

In the first of our ‘Breaking Bad (Data Habits)’ roundtable series, agency leaders from The Drum Network explore how to ditch ...