New Zealand’s tourism industry is showing sustained growth as international visitor numbers rise and travel spending increases.

Arrivals from China, which before Covid was the second biggest source of visitors, have yet to recover to their pre-pandemic ...

About 15,000 more overseas visitors travelled to New Zealand in January this year than in the same month of 2025. Overall numbers have edged up to 97% of pre-pandemic levels. Visitor numbers from ...

How one of Queenstown’s biggest tour operators is bridging the “say-do” gap—and creating a greener destination for future ...

It’s summer in New Zealand! New Zealand’s tourism sector is gearing up for a strong summer, with international arrivals rising to 88% of pre-COVID levels and operators reporting robust forward ...

Jetstar has revealed it carried more than 700,000 customers across the Tasman in 2025 – an increase of nine per cent on the previous year – as it partners with Tourism New Zealand in Australia, on a ...

Tourism New Zealand says Hobbiton, "The Lord of the Rings" film set, is the most recognized New Zealand location among U.S. travelers. Photo Credit: Tourism New Zealand Travelers are still eager to ...

Queenstown aims to be the first tourist destination in the world with a completely carbon-zero visitor economy. It’s doing it one “lawn latte” at a time.

Tourism New Zealand has just launched its rejuvenated global brand campaign, bringing the iconic 100% Pure New Zealand to the front and center with a powerful invitation – Find Your 100%. The campaign ...