AdMob has announced that it's launching its SDK for Android, allowing developers to include its advertising modules in their games and applications. The move follows plenty of noise in recent months ...

But worldwide, mobile ad network AdMob — soon to be owned by Google unless the acquisition is blocked by regulators — has issued a report today that says only one in 50 mobile ad requests to ...

One stat in particular caught our eye. In the US, Android had 20 percent share of smartphone traffic, up from only seven percent six months before. Now that there’s proof that these phones are ...

Publishers may not be very happy with paid app sales on Android - witness Gameloft's recent decision to scale back development - but according to AdMob's monthly mobile metrics report for October 2009 ...

Publishers already connected with Google through AdMob and Ad Manager can now access Moloco's advertiser ecosystem.

Mintegral, a leading programmatic ad platform, announced today that it joined Google AdMob as a bidding and waterfall SDK network with supported ad fo ...

Google AdMob is updating its ads that offer reward policies to include indirect monetary items. From 31 October 2023, the Policies for Ads that Offer Rewards will become the Policies for Ad Units ...

Google will introduce a new Sensitive Events policy into the AdMob & AdSense Program Policies in February. Why we care. Non-compliance with policies may result in the disabling of ads serving on ...

Google AdMob's app publishers can now access Pangle's exclusive TikTok for Business ad demand. Pangle, the ad network of TikTok for Business, has joined Google AdMob as a bidding partner, which ...