Having consulted with a wide range of companies and CEOs on business growth strategies, I’ve had the privilege of witnessing the transformative power of competitive intelligence firsthand. This ...

Strategic management is the systematic formulation and execution of objectives and initiatives to secure a firm’s long-term position within a competitive environment. It integrates analysis of ...

Identifying the sector-specific themes, or perhaps the big strategic issues that are shaping your particular industry, is key to this process. It is also critical to state that these strategic ...

The first of its kind predictive solution bridges clinical development and commercial strategy to help organizations strengthen commercial positioning QuantHealth, the category leader in AI-driven ...

Stop bidding on jobs. Start winning accounts. This is a continuation of an earlier blog on chasing accounts. I see it happen all the time: a sales rep rushes to put together a competitive bid for a ...

Executive positioning is a powerful strategy that goes beyond traditional PR, communications or leadership coaching. While it draws on elements of each, executive positioning is a unique blend ...

Registration is now closed for this event. Join the CSIS Americas Program for a symposium aimed at identifying avenues to foster a more competitive and resilient North American agricultural sector.

Lynn Fischer is the Chief Marketing Officer of the Americas at Vista, spearheading innovative marketing strategies for VistaJet and XO. In a world where consumers are inundated with choices, a brand’s ...