The Squishmallow Happy Meal toys come in classic characters and one "surprise mystery" plush Sabrina Weiss is the Editorial Assistant of PEOPLE's food department. She writes the weekly recipes for the ...

I'm a certified sleep science coach who has tested over 50 mattresses. Jazwares, the company that created Squishmallows (Gen Alpha’s favorite plushie toys), has expanded its catalog to include a line ...

The day after Christmas, one of the most popular toys of the holiday season is coming to McDonald's. Beginning Dec. 26, the popular fast food chain's Happy Meals will feature miniature Squishmallow ...

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Happy Meals just got a little happier. Happy Meals will include one of 12 different toys including a new character named Halley, a previously unseen Squishmallow of the salamander-shaped axolotl type.

Happy Meals with Squishmallows are back at McDonald's. The company announced the new Happy Meal toy lineup on Tuesday, May 13. Meals will include one of a dozen different plushie toys including a new ...

Jessica Dao created the Squish Alert app to help Squishmallow collectors find them at retailers. Squish Alert users can receive alerts when major retailers restock Squishmallows. Dao said she'd be ...

If you're a parent, chances are you're already well aware of the Squishmallow craze taking over your children's lives. Aldi has become aware of everyone's obsession with the "squee" worthy stuffed ...

The first time teen influencer Lexia Hayden saw a TikTok video featuring a Squishmallow plush stuffed animal, she knew she had to have one. “I love their faces, I love how soft they are and I think it ...

Yahoo Finance’s Alexis Christoforous and Brian Sozzi discuss Build-A-Bear earnings and toy industry outlook with The Toy Insider Senior Editor, James Zahn. BRIAN SOZZI: It was a tough quarter for ...