Priceline, the pioneering travel innovator, today unveiled its Winter 2024 Product Release featuring a new generative AI-powered slate of features, including major upgrades to Penny, its AI-powered ...

Priceline’s new AI travel assistant is one of the 40 new enhancements and features added to the company’s website and app. Casimiro PT Shutterstock Priceline, the prominent player in travel planning ...

Brett Keller has seen it all at Priceline, including the disruption that takes place when there are platform shifts. He ...

With a major upgrade to Priceline's proprietary GenAI assistant Penny and 30+ new features, Priceline improves the travel experience with the industry's most comprehensive set of AI tools NORWALK, ...