Great customer experience (CX) feels like one continuous conversation. This is the shift defining 2026 — real-time, ...

Retailers have invested heavily in personalization, but many shoppers still encounter generic and poorly timed experiences, leaving revenue and lasting loyalty hanging in the balance. New research ...

Introduction: Standing Out in a Crowded Market In the current competitive business environment, there is a constant stru ...

For the CEO, emotional intelligence is not optional; it is the difference between a customer who feels valued and one who ...

Remember the last time you got an email that started with ‘Hey {First_Name}’ and immediately felt like deleting it? That visceral reaction isn’t just about poor execution — it signals a fundamental ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More This article was contributed by Diane Keng, CEO of Breinify As we enter ...

A personalized experience and being understood by a brand still drives sales more than cost savings. Consumers are very much aware of the looming recession, as well as increased prices caused by ...

Marketers are far from confident in their ability to deliver personalized experiences, judging by Trends In Marketing Personalization, a new study by Ascend2. Of the companies polled, only 22% rate ...

While the trend of ordering food on an app for a stranger to pick up and deliver to your door existed before the pandemic, it wasn’t until the lockdowns that such habits became mainstream. Indeed, ...

Slow approvals, disconnected systems, and growing team burnout are limiting how quickly large enterprises can act in real ...