Omnicom Health has stamped its mark on the recently acquired FCB Health New York, rebranding the ad agency as Olixir New York in the aftermath of the mega-merger with Interpublic Group. After closing ...

The Crohn's & Colitis Foundation has tapped agency Olixir NY to create its new public service announcement for inflammatory bowel disease (IBD). Called “Spill Your Guts,” the latest iteration of this ...

Amid the litany of changes resulting from Omnicom’s acquisition of IPG, the agency formerly known as FCB Health New York still delivered on its decades-long promise of strong creative and top-line ...

Omnicom Health described the new name as a combination of the word “elixir” with the “O” from Omnicom at the front. Regarding agency leadership, Linda Bennett and Kathleen Nanda will continue to lead ...