McDonalds is one of the most famous brands in the world, and those golden arches that have come to be synonymous with the company are instantly recognizable all across the planet. But did you know ...

Kellogg’s recent See You in the Morning campaign has sparked a lively debate: is it a masterstroke or a brand mishap? For me, it’s the former. It exudes confidence, stripping the brand promise back to ...

A psychologist's argument about the logo color of McDonald's, a global fast food chain, has been raised. The McDonald's logo is a red square with a yellow 'M' hanging over it. It is also called ...

When you think of McDonald’s, you instantly think of those golden arches. You can expect those same golden arches and menu on ...

Walk into your local McDonald’s, and head to the counter to order a meal. Well, you can, but it seems preferred that you place your order at a kiosk, pay by a cashless option and then dine within ...