Discover how animal imagery on wine labels shapes what we notice and remember when choosing a bottle. This video explores the ...

According to previously reported studies in db, packaging can make or break a brand, and a trio of recent releases show how eye-catching art wine labels can cut through the clutter. Today, over 11,000 ...

Add Yahoo as a preferred source to see more of our stories on Google. Credit: urbazon / Getty Images Recently, I stopped at a wine shop to pick up a bottle for a girls' weekend at a friend's lake ...

Radical graphic solutions, stripped-back designs and humour are helping wine brands to win shelf space in a competitive market. “I was bored of advertising and wanted to create something real – with ...

Unless a winery is owned by a woman, there’s a good chance that the name and artwork on the label will be a testosterone-fueled cue that what’s in the bottle is a many man’s wine. Just about every ...

Forbes contributors publish independent expert analyses and insights. Uncorking wine and spirits adventures around the world. Sep 08, 2024, 06:00am EDT Wine labels can unlock more secrets than you'd ...