Marketers can expect Local Inventory ads from Microsoft Advertising to emerge from beta early this month after the company’s year-long test cycle. Now they just need to get more companies and brands ...

Spectrum Reach Becomes a Local Reseller for Amazon Ads; Now Small and Medium-Sized Businesses Can Reach Virtually Every Household in Region NEW YORK, Sept. 18, 2024 /PRNewswire/ -- Spectrum Reach, the ...

Google’s new merchant location labels in Shopping ads give retailers a visibility boost by highlighting their city or town, ...

Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations. Top of Search ads place brands in the first ten results and ...

Key launches include Top of Search ads, Local Inventory Ads, Wide Shopping Ads, Promotions, and Where-to-Buy links. Bank of America Securities analyst Justin Post reiterated a Buy rating on Pinterest ...

Geotargeting is one of the most powerful tools in a PPC advertiser’s arsenal. Whether you’re running ads for a local business, an international ecommerce brand, or a luxury travel destination, ...

Pinterest hopes to crack open new opportunities for brands with the introduction of two new ad formats and a new tool for its ads manager interface, per details the company shared in advance of its ...

Pinterest has unveiled advertising capabilities, featuring "Top of Search" ads in beta and other tools designed to optimize the visual shopping funnel. "Traditional search engines and AI chatbots rely ...