Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.

Overview LinkedIn has evolved from a job-search platform into a powerful business and marketing ecosystem.Businesses can use ...

Are you seeking to broaden your marketing horizons and harness the vast opportunities LinkedIn has to offer? You’re in the right place! This comprehensive guide dives deep into LinkedIn advertising, ...

Reaching buyers through social media advertising is a part of every marketer’s strategy, and for B2B buyers, the most popular social network to advertise on is LinkedIn. But companies are struggling ...

Your guide to LinkedIn's tools, strategies and best practices. Updated with info about the new reserved ad format and the personalization and AI ad creation tools. The post Marketing on LinkedIn: What ...

In what appears to be a tiptoe exit strategy, LinkedIn has pulled its ageist ads from the platform–a quiet adieu to lessons hard learned. Vern Six was in an interview for a senior developer role when ...

LinkedIn content gets cited in AI chatbots. Here’s how to use LinkedIn articles to your advantage and increase your chances ...

In today's digital advertising landscape, LinkedIn has established itself as the premier platform for B2B marketing. With its massive user base exceeding one billion members and sophisticated ...

LinkedIn Marketing Solutions offers a robust platform for law firms to reach existing and potential clients. Particularly, LinkedIn Matched Audiences are a set of targeting options that enable you to ...

It’s an all-too-familiar feeling for tech industry employees: You’re done with work and watching TV when suddenly a commercial comes on for the same B2B vendor you’ve been getting ads for at the ...

With over 1 billion users worldwide, LinkedIn’s social network reigns supreme for professional networking. It’s essentially the only social media platform that combines thought leadership with a ...