Les Gold, founder of American Jewelry and Loan and the force behind the TV show "Hardcore Pawn," releases his new book, For What It's Worth: Business Wisdom from a Pawnbroker, today. The book from the ...

Have you ever wondered what really goes on in pawn shops? Viewers of the cable television station truTV soon will, and one Southfield business will be prominently featured in a network television show ...

“Hardcore Pawn” star Les Gold believes the truTV show is helping change any stigma that pawn shops mainly sell stolen goods. The first episode of season six, airing Tuesday at 9 p.m., backs that up.

Add Yahoo as a preferred source to see more of our stories on Google. Gold starred in the TruTV series between 2010 and 2015 along with his adult children and fellow pawnbrokers Ashley and Seth at ...

Les Gold has been a pawn broker for the majority of his life, opening up his his own shop, 'American Jewelery and Loan' in Detroit, way back in 1978. Since then Gold's business has grown significantly ...

NEW YORK – Tru Tv’s “Hardcore Pawn” has to deal with a hardcore cast of characters and one cast member has to keep them all in line. That tough lady is Ashley Gold -- the daughter of patriarch Les ...

Slow down, guys — “Hardcore Pawn” is not what it sounds like. It’s actually a hit show for the truTV cable network about third-generation pawnbroker Les Gold and his family, and their ...

Les Gold, patriarch of the Detroit-based American Jewelry and Loan and subject of the series Hardcore Pawn, has been in the pawn business since he was a kid working in his grandfather’s little loan ...

Les Gold from the trutv hit reality series “Hardcore Pawn” will sign autographs and greet fans from 10 a.m. to 5 p.m. Saturday at a new pawn shop at 1201 Airport Rd. in Allentown. Gold, the ...

Reality TV isn’t just about the drama — it’s also a goldmine for collectibles. From the pawn shop counters of Las Vegas to the storage unit auctions of California and the back roads of rural America, ...

Les Gold, owner of American Jewelry and Loan and the star of the truTV’s show ‘Hardcore Pawn,’ will be a guest speaker at the TEDx Detroit event on Wednesday, Oct. 2. Gold started in business young.