LeBron James is less than two months away from doing something that no player in the history of the NBA has ever done before. He is about to suit up for his 23rd season — his eighth with the Los ...

In anticipation of his 23rd signature shoe with the Swoosh, Nike and LeBron James cooked up a new ad campaign that's sure to get fans talking ahead of the four-time MVP's age 41 season. The 32-second ...

Jason Whitlock was among the first to slam LeBron James' latest Nike ad. The video, which first aired on Monday, was produced to promote the upcoming release of the Nike LeBron XXIII signature shoe.

It’s a big year for LeBron James. He knows it. Fans know it. And Nike knows it. So the Swoosh brand isn’t taking his 23rd signature sneaker lightly. And why would they? The man has spent 15 of his 21 ...

Add Yahoo as a preferred source to see more of our stories on Google. LeBron James Inside the 'House of King James' Exhibit in Shanghai. Via Leander Gomez Echoes of “LBJ! LBJ! LBJ!” were ringing ...

After several teasers from LeBron James himself in the last few weeks, Nike has finally unveiled his LeBron 23 signature shoe. The King's Nike LeBron 23 will make its debut in the gold "Uncharted" ...

Nike has introduced the LeBron XXIII, the latest chapter in LeBron James’ iconic sneaker line, alongside the Forever King apparel collection. Together, the releases blend Nike’s leading innovation ...

Nike Basketball unveiled a very dramatic hype video on Monday for the upcoming LeBron XXIII sneakers, with the Los Angeles Lakers star donning a crown and quite the scowl. While LeBron's signature ...