LEGO released 8 Star Wars set with the latest SMART play innovation. The bricks can now react to your builds without needing ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

But some argue new ‘Smart Play’ technology undermines the Danish construction toy’s gift for harnessing a child’s own imagination It may be time to retire that hyperspace zoom noise you perfected ...

LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew ...

I’ve been convinced Lego Smart Play is actually incredible, and all it took was some classic space jazz.

They start at just $40.

LEGO is launching a whole new way to interact with its famous toys, and it could be one of the biggest hits of 2026. It’s ...

Lego unveiled its revolutionary 2x4 smart brick at CES 2026, a significant leap since the Minifigure. Packed with sensors and speakers, it brings sets to life with interactive sound and light effects.

After eight years in development, Lego Smart Play promises to revolutionise play for a new generation. One of its creators ...

Andy is a seasoned technology journalist with more than 15 years experience in the mobile industry, writing for Digital Trends, Wired, and more. During that time he has reviewed hundreds of ...

LEGO master builders that are looking for an easy way to add extra effects to their LEGO creations in the form of sound, light or even action, may be interested in a new range of “Super Bricks” ...

The development team at Fx Bricks based in Ottawa Canada has created a new special effects brick designed specifically to be used with LEGO, transforming your builds into more exciting structures and ...