Heineken 0.0 has emerged as the world's leading non-alcoholic beer brand by identifying consumer needs and addressing the stigma around alcohol-free products.

Heineken is focusing on innovation to counteract declining beer consumption. That includes embracing AI and boosting ...

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AMSTERDAM, Jan. 02, 2025 (GLOBE NEWSWIRE) -- People's drinking habits are changing, so do we still need abstinence months like 'Dry January' and 'Sober October' in the diary to choose non-alcoholic ...

Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...

BRUSSELS (Reuters) - Dutch brewer Heineken has launched a non-alcoholic version of its namesake beer with the aim of becoming the global leader in a part of the market growing faster than the average.