Not so long ago, the extent of communications surrounding a lawsuit or trial was minimal. There would be occasional press releases announcing significant decisions. Sometimes, if a trial really ...

Nicole Tidei is a Vice President at Pinkston, a Washington D.C.-based full service branding, marketing and communications firm. In my more than a decade in public relations, I’ve seen plenty of ...

Why Is a Business Plan Important? Starting a business without a plan is akin to embarking on an arduous journey without a map or compass. Here are the key ways a business plan will help your company ...