Pepsi is stirring up early Super Bowl LX buzz with a teaser titled “The Choice,” built around a surprising visual twist. The ...

The first Pepsi Challenge tour in 50 years didn’t feature regular or even Diet Pepsi. Instead, the blind taste-test showdown ...

If you are an avid soda drinker, you will soon have more options to choose from, as two of the biggest names in the industry unveiled plans for new drinks this week. Coca-Cola and PepsiCo both ...

As PepsiCo revives the Pepsi Challenge, it's also offering an Instagram-ready lesson in challenger-brand marketing.

PepsiCo has shared plans to cut about 20% of its snacks, sodas, and other products in order to appease an activist investor.

Costco has reversed its long-standing beverage partnership, restoring Coca-Cola products to all 921 global food courts by ...

Attempt to reclaim alleged unpaid debts comes months after 25-year relationship with cinema chain came to an end ...

Under the new deal, Coca-Cola Consolidated will serve as the official partner of the Indy 500 Red Carpet and will participate ...