AR launches this year. The rush matters because prototypes are moving into real retail plans and pilot programs, and some ...

Wearable, hands-free, computers allow augmented reality software to overlay a videos, 3D graphics or even real-time mentoring by a remote expert to guide diesel technicians as they perform complex ...

Online shopping is convenient, but when it comes to pricey purchases like furniture or cars, it can be hard to buy based on photos. That's where a Utah company comes in. Seek is now working with big ...

Instagram is adding another layer to its shopping feature: augmented reality. Beginning today, a handful of brands that sell their products directly on Instagram will be able to add a new augmented ...

In my book, "Extended Reality In Practice," I highlight over 100 examples of how augmented reality and virtual reality are transforming our world. In this post, I want to take a closer look at the ...

Augmented reality (AR) adds digital information to the real world. In contrast, virtual reality (VR) creates a completely new digitized environment. Augmented reality is easily accessible and ...