Amazon has automatically started upgrading its Amazon Prime members to the Alexa Plus assistant. In the latest update, users of the Echo devices don’t need to opt in to upgrade their regular Alexa ...

Alexa+ launched last year in an "early access" preview, meaning consumers had to join a waitlist or buy a new device to use the service.

Alexa+, Amazon’s upgraded, generative AI-powered version of its Alexa assistant, is available to all U.S. customers as of Wednesday. The company said that the AI feature will be free to Prime members ...

*Amazon’s AI-enhanced assistant, Alexa+, is now being rolled out nationwide, with users receiving the upgrade automatically as the trial phase comes to an end. The enhanced assistant marks a major ...

AI efficiencies promise to transform Amazon.com, Inc.'s $200 billion-per-year logistics network. Click here to find out why ...

Amazon is introducing an AI-powered assistant to One Medical, the tech-forward primary care provider it acquired in 2023. Dubbed 'Health AI,' Amazon says the tool "provides 24/7 personalized health ...

While most AI products run inside a browser or a phone, we're approaching the next era of AI assistants where wearable devices will run more advanced AI personal assistants. Amazon's Bee gadget is one ...

Amazon Ads unBoxed Toronto highlights AI tools, unified campaign management and expanded Prime Video ad inventory for Canada.