AI-driven airline pricing tools are pushing holiday fares even higher, making travel feel like a costly game of chance.

Ever wanted to book a flight, only to find out the fare has gone up? If it's been a week since you last searched the same route, you might not have batted an eye, but it's only been 10 minutes between ...

More than seven years ago, I wrote an article for Travel Weekly about early strides airlines were taking with dynamic pricing and personalized offers. "Imagine if airlines could tailor fare offers ...

Disneyland Paris recently adopted a demand pricing model that rewards visitors who book early and punishes those who wait too long to buy tickets for the European theme park that often serves as a ...

In February 2025, Rich Greenfield, the media and technology analyst at LightShed Partners, a research firm based in New York ...