Adidas has a fresh new logo for its new 2026 World Cup kits. Featuring a UV print that unveils a hidden monogram, the logo-within-a-logo design is a playful twist on the brand's iconic emblem. Thanks ...

Adidas is one of the most popular sportswear brands in the world, but many people don't know the hidden meaning behind the ...

You don’t have to be a sneakerhead to appreciate adidas’s iconic logo. From Nike loyalists to Veja enthusiasts, everyone recognises those tell-tale three stripes. And yet, few of us actually know what ...

Louisville will soon be donning the signature logo of Cleveland Cavaliers star Donovan Mitchell on their basketball uniforms.

Adidas is a household name in sportswear, but many shoppers don't realised that the brand's iconic striped logo has a hidden ...