I like to be stroked. And no, that’s not a kinky opener for my Tinder bio or an admission that I believe I’m a cat trapped inside a human body. Since I was a child, if anyone stroked my skin or hair I ...

“It’s a physical sensation that begins in the scalp and extends through the body,” says the creator of popular ASMR videos. No time to get a stress-relieving massage in real life? For some people, ...

Imagine a massage that was spawned in a viral universe where whispering, chewing crackly snacks and tapping or slurping through straws reign supreme. ASMR, short for autonomous sensory meridian ...

Now and then, before I settle down for some shut-eye, I insert my earbuds and let a YouTube video massage my brain. It isn’t long before my heartbeat and breathing slow down, even as I begin to feel ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...