As AI agents become more commonly integrated into ecommerce workflows, GetHookd has launched an API and Model Context ...

Twitter today unveiled its advertising API, a step it hopes will make it easier for companies to create ad campaigns on Twitter, and that's aimed at showing users the most relevant promoted tweets.

The ads for chat API will allow partners to serve ads on chat platforms from Microsoft as well as other companies. Microsoft Advertising today announced a new API – ads for chat API – which will allow ...

TikTok on Tuesday said it has opened up its advertising API to Sprinklr as its first beta partner for video ad creation and management. Sprinklr is a full-service marketing platform that allows brands ...

NEW YORK—In an important development that could streamline and improve the way digital ads are invoiced, the Interactive Advertising Bureau (IAB) has released its Digital Advertising Invoice API ...

The ad industry speculated a great deal about how The Trade Desk might put Sincera to use after its acquisition of the ad metadata and analytics startup in January. We now have one indication of how ...