AMC Theaters is giving moviegoers a more transparent heads-up that your film might not start until half an hour after the listed showtime. The chain recently updated its website to reflect that ...
Moviegoers headed to their local AMC theater can expect to see more ads before movies starting on Tuesday as a deal with ad giant National CineMedia takes effect. The deal, announced in early June, ...
NEW YORK, NEW YORK - MARCH 05, 2021. Photo an an AMC theater lobby (Photo by Noam Galai/WireImage) AMC Theatres is confident its new business model of running ads before movies won’t discourage ...
The advertisements before movies are expected to get longer at AMC Cinemas. But it’s to combat one thing. The cinema chain is joining major competitors in running even more commercials starting in ...
The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since 2019, but it risks irking loyal customers. By Aishvarya Kavi It’s a ...