Astronomer, Ryan Reynolds and Maximum Effort
Digest more
Astronomer managed to shift the narrative around its brand after working with Ryan Reynolds' Maximum Effort on an ad featuring Gwyneth Paltrow.
His comments come after the former CEO, Andy Byron, was filmed hugging the company's head of HR, Kristen Cabot, during a kiss cam segment at a Coldplay concert. The footage took the internet by storm, sparking a wave of memes.