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Adidas, Tariffs

Reuters on MSN · 3h

Adidas holds back on profit upgrade due to tariff uncertainty

By Helen Reid and Linda Pasquini (Reuters) -German sportswear maker Adidas held back on Tuesday from raising its 2025 financial forecasts despite strong first-quarter results, saying the uncertainty around U.

The New York Times · 3h

Adidas Warns Sneakers Will Cost More in the U.S. as Trump’s Tariffs Take Effect

The chief of the German sportswear giant said that unpredictability surrounding the tariffs prevented the company from issuing a full-year forecast, but he predicted a price increase for American consumers.

Hypebeast · 1h

adidas Warns of US Price Hikes Despite Doubled Growth

Due to the impact of US tariffs, adidas said "we cannot make any ‘final’ decisions on what to do" in a statement.

1hon MSN

Nebraska Quarterback Dylan Raiola Signs NIL Deal with Adidas

Nebraska football's starting quarterback is officially an adidas athlete. The athletic apparel and footwear company announced ...

1h

Dylan Raiola Lands Adidas Contract, Joins Patrick Mahomes on Brand's Football Roster

Nebraska quarterback Dylan Raiola is joining Patrick Mahomes on the Adidas football roster. Raiola, who bore a striking ...

2h

Nebraska's star QB Dylan Raiola inks deal with Adidas

Nebraska's star quarterback has inked a deal with Adidas. Dylan Raiola will be a student-athlete partner for the sportswear ...

10h

Adidas Says Trump Tariffs ‘Put a Stop’ to Boost in Targets

Adidas AG refrained from raising its financial targets for the year because of the concern around US tariffs, which will ...

3don MSN

Adidas’ 3D-printed shoes are launching globally on May 2nd

Originally only available in limited quantities, the Climacool will be available to everyone next week for $140.

Marketing Week5h

Adidas says ‘impactful’ marketing will power brand momentum, as investment rises 14%

Brand campaigns like ‘You Got This’ contributed to an uplift in marketing investment. However, Adidas’s CEO warns price ...

7h

Adidas-CEO: Zollunsicherheit ‘verhindert’ Anhebung der Prognose

Aus Sorge vor höheren Kosten auf dem weltweit größten Sportmarkt in den USA infolge der US-Zölle hat Adidas auf eine Anhebung ...

5h

Adidas cautions over higher prices and halts outlook upgrade due to tariff woes

The German sportswear giant said prices will rise in the face of cost increases from Donald Trump’s move to raise trade ...

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